Moove.io achieve a 300% increase in sales in the first 3 months
- 300% Increase in sales
- 90 Days
Dale and the Swell team have been absolutely brilliant, responding swiftly and effectively. They evolved our creative strategies and challenged us to try new things. When activities worked, we scaled up, and when they didn't, we quickly pivoted. As a result, we've scaled up significantly, and the first phone call I made was to the team at Swell to ensure their activity was up to pace.
Andrew Sanderson
Head of Marketing · Moove.io
About Moove
Moove is a vehicle financing company catering to minicab drivers in London, dedicated to providing flexible financing solutions to support their operations. Being a relatively new startup in the UK, Moove faced the challenge of building a robust pipeline of leads within a niche market. To tackle this challenge, Moove partnered with Swell. The goal was to create a self-sustaining lead generation pipeline rather than relying solely on industry partners.
Challenges
- A small, tightly-knit community of minicab drivers.
- Finite budget constraints.
- Limited team resources.
- Need for rapid implementation and iterative improvement.
Swell's approach
Swell quickly grasped the brief and began developing a scalable strategy. The focus was on swift execution, learning and evolving. We dedicated time to understand Moove's requirements and worked on:
- Continuous improvement of lead tracking and activity monitoring.
- Integration with Moove's internal systems to ensure seamless lead management.
- Adapting to Moove's dynamic and demanding brief, often requiring quick turnarounds.